Influencer Marketing, 2 day course in Dusit D2 Kenz Hotel, Dubai

The Influencer Marketing course is a two-day program designed to help participants use influencers to grow brands and engage audiences.

This influencer training teaches how to find the right influencers, build real partnerships, and create campaigns that connect with customers. The course covers the full process—selection, collaboration, execution, and measuring results—along with key trends and best practices.

Ideal for professionals, it combines influencing skills training with practical strategies, making it one of the best influencing and communication training options and a top choice for influencer marketing training in Dubai.

Influencer Marketing Course Outline

Learn how to identify and collaborate with influencers that align with brand values.
Develop strategies for structuring and executing successful influencer campaigns.
Understand how to measure the impact of influencer marketing and optimize performance.
Gain insights into evolving trends and best practices in the influencer industry.
Explore legal and ethical considerations in influencer partnerships.

Download the Influencer Marketing course guide

We offer a comprehensive curriculum that covers all of the essential topics. Our experienced instructors will provide you with the support and guidance that you need to succeed.

Influencing Skills Course Outline

2 day course in Dusit D2 Kenz Hotel, Dubai

Our detailed syllabus for the Influencer Marketing is designed to deliver a practical and engaging learning experience over a comprehensive 2-day curriculum. Hosted in Dusit D2 Kenz Hotel, our expert instructors will guide you through key modules and practical applications to ensure you gain the skills needed to excel. Read on for a detailed breakdown of the syllabus.

Understanding the Power of Influencer Marketing

Explore the evolution and impact of influencer marketing in digital strategy.
Understand how influencers drive engagement and purchasing decisions.
Learn about different types of influencers (nano, micro, macro, celebrity) and their roles.
Discuss case studies of successful influencer campaigns.

Identifying the Right Influencers for Your Brand

Learn how to research and evaluate influencers based on audience demographics.
Explore tools and platforms for discovering and vetting influencers.
Understand influencer credibility, authenticity, and engagement metrics.
Develop a checklist for selecting influencers that align with brand objectives.

Building Strong Influencer Partnerships

Learn how to approach influencers and establish mutually beneficial relationships.
Understand contract negotiations, compensation models, and deliverables.
Explore best practices for setting expectations and maintaining long-term partnerships.
Discuss legal and ethical considerations, including disclosure guidelines.

Crafting Effective Influencer Campaigns

Learn how to create compelling campaign briefs and content guidelines.
Explore content formats, storytelling techniques, and audience engagement strategies.
Understand the role of user-generated content and brand collaboration.
Develop a campaign framework tailored to brand goals and target audiences.

Measuring and Optimizing Influencer Campaigns

Learn key performance indicators (KPIs) for tracking influencer campaign success.
Explore tools for monitoring engagement, reach, and conversion rates.
Understand how to analyze ROI and refine future influencer strategies.
Discuss case studies of campaign successes and failures.

Staying Ahead in the Influencer Marketing Landscape

Explore emerging trends, including AI-driven influencer selection and virtual influencers.
Learn how social media platform updates impact influencer marketing strategies.
Understand the growing role of brand advocacy and community-driven marketing.
Develop an action plan for integrating influencer marketing into long-term brand strategy.

Influencer Marketing Course Instructor

Nada Dehni

Nada is a seasoned professional with a wealth of experience in training and development. With a strong background in strategic HR leadership and organizational agility, she has successfully led numerous training initiatives aimed at enhancing workplace performance and fostering a culture of continuous improvement.

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Course Dates: Influencer Marketing

This 2 day course is running at the Dusit D2 Kenz Hotel in Dubai on the dates below, please choose a date that suits you.

Thursday 9th October 2025

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