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Welcome to ISM Training

We offer training courses guaranteed to improve performance.

At ISM, we believe that workplace performance is the key to success for any business. That’s why we’ve made it our mission to provide top-quality training strategies that can significantly improve performance in the workplace. Our expertise in the region goes back to the early 1970s, and we have been providing our services in the UAE since 1998. We have a deep understanding of the local market and the unique challenges that businesses face here.

Our trainers come from a variety of renowned UK-based sales and marketing organisations, and they bring a wealth of knowledge and experience to the table. With an average of 25+ years of corporate experience at the highest levels, our trainers are well-equipped to deliver comprehensive training that is both effective and impactful. Additionally, we only work with the best trainers from organisations like The Chartered Institute of Marketing, which is why our courses are so highly rated by those who attend them. Whether you’re looking to improve your own performance or drive change within your company, our courses are the perfect solution.

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    ISM Testimonials

    Stuart Wilson


    The Advanced Negotiations training session was exceptionally well arranged, particularly under the current Coronavirus conditions, and had excellent overall course content. Mark clearly demonstrated his first-rate knowledge and experience of...

    Paul Baker CFP


    The training was delivered in an easy to absorb manner and focused on all the key areas.

    Merlin Babic


    The trainer is Very approachable and open to questions throughout the course.

    Daniel Graham


    Some other providers courses can be quite a chore! However, I felt fully engaged and excited by all the new selling tools I have been educated on by ISM

    Sujit Nair


    Instead of just telling me what to do, they showed us how to do it as well as why to do it. They used real-life experiences, case studies combined with...

    Leo Haughney BFS QFA


    I highly recommend ISM to my friends and colleagues!

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