A marketing sound bite can shake us out of old ways of thinking and look at problems in a different light. The following inspirational marketing quotes are great motivators. They’re excellent for personal reflection, or to kick off a brain storming session with your marketing team.
1. “You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.” Steve Jobs, Apple
2. “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” Peter F. Drucker
3. “Instead of one-way interruption, web marketing is about delivering useful content at precisely the right moment when a buyer needs it.” David Meerman Scott, author of The New Rules of Marketing and PR
4. “Don’t find customers for your products, find products for your customers.” Seth Godin, author of Permission Marketing
5. “Many a small thing has been made large by the right kind of advertising.” Mark Twain
6. “If you have more money than brains you should focus on outbound marketing. If you have more brains than money, you should focus on inbound marketing.” Guy Kawasaki
7. “Focus on the core problem your business solves and put out lots of content and enthusiasm, and ideas about how to solve that problem.” Laura Fitton, oneforty.com
8. “The aim of marketing is to get customers to know, like and trust you.” Unknown
9. “We need to stop interrupting what people are interested in & be what people are interested in.” Craig Davis, Founder of Brandkarma
10. “Affiliate marketing has made businesses millions and ordinary people millionaires.” Bo Bennett, Adgrafix
11. “In today’s information age of Marketing and Web 2.0, a company’s website is the key to their entire business.” Marcus Sheridan, author of The Sales Lion blog
12. “Transforming a brand into a socially responsible leader doesn’t happen overnight by simply writing new marketing and advertising strategies. It takes effort to identify a vision that your customers will find credible and aligned with their values.” Simon Mainwaring, founder We First
13. “But, the thing is, since I always had my own little shop and direct access to the public, I’ve been able to build up a technique without marketing people ever telling me what the public wants.” Vivienne Westwood, fashion designer
14. “Pop culture is not about depth. It’s about marketing, supply and demand consumerism.” Trevor Dunn, Composer
15. “Your culture is your brand.” Tony Hsieh, CEO Zappos.com
16. “I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes.” David Ogilvy
18. “No matter what, the very first piece of social media real estate I’d start with is a blog.” Chris Brogan, New Marketing Labs
19. “Increasingly, the mass marketing is turning into a mass of niches.” Chris Anderson, author of the Long Tail
20. “There are no magic wands, no hidden tricks, and no secret handshakes that can bring you immediate success, but with time, energy, and determination, you can get there.” Darren Rowse, Founder of Problogger
21. “Give them quality. That’s the best kind of advertising.” Milton Hershey, the Hershey Chocolate Company